Instead, if a market were allowed to provide security, the firms protecting individuals’ rights would have every reason to provide the protection their clientele could and would pay for. Unlike government, a firm in a market cannot force people to purchase their product, anyone else’s product, or any of the product at all. Their prices and services would be based on supply on demand: what is possible to provide at a given price, and how much is wanted at that price. There would be a strong check against power-grabbing and mass corruption, because either of these would result in the mass cancelation of their customers’ policies and failure of the firm.
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